Brand-new information about AddApptr
Brand-new information about AddApptr
MEET US AT CANNES LIONS!
CANNESJUNE 20 - 24, 2022Meet Alex, Patrick and Pierre at Cannes Lions in Cannes!
To set up a meeting, please reach out to them via:
Alex: alex@addapptr.com
Patrick: patrick@addapptr.com
Pierre: pierre.couecou@addapptr.com
MEET US AT D3CON IN HAMBURG!
HAMBURGNOVEMBER 23 - 24, 2021Meet Alex and Patrick at d3con in Hamburg!
To set up a meeting, please reach out to them via:
Alex: alex@addapptr.com
Patrick: patrick@addapptr.com
MEET US AT APP PROMOTION SUMMIT IN LONDON!
LONDONAPRIL 02, 2020Meet our BizDev Sebastian at App Promotion Summit in London!
To set up a meeting, please reach out to him:
Sebastian: sebastian.gravell@addapptr.com
AddApptr Received $60M Investment From Aonic Group
February 24, 2022Hamburg, Germany (Feb. 24, 2022) - AddApptr, a leading mobile ad-tech company, is pleased to announce a $60M investment from the Aonic Group, a new video gaming group building a balanced family of high potential midsized studios.
AddApptr adds some secret sauce to ad monetization, launches MAYO
June 21, 2018Hamburg, June 21, 2018
AddApptr, a leading monetization solution for premium publishers, is launching its latest product to help app publishers increase ad revenue:
MAYO (Machine Learning Automated Yield Optimization) is an algorithm-based solution that will further increase the revenue AddApptr generates for app publishers.
AddApptr makes an aggressive push into the US market
May 31, 2018Hamburg - May 31, 2018
Leading app monetization solution AddApptr sets up its US business operation in San Francisco.
AddApptr, a full-service programmatic solution for premium app publishers, makes an aggressive push into the US market and plans to grow the US team quickly.
After successfully setting up profitable operations in France, UK and Poland, the company now plans to grow in the US market.
APP ADVERTISING, TARGETING UND TRACKING DER ZUKUNFT
Das Werbeökosystem verändert sich derzeit grundlegend.
APPLE-CONSENT ZUM TRACKING: APP-MARKETING-APOKALYPSE ODER NICHT?
Apple plant das Tracking innerhalb von Apps auf seinen mobilen Geräten einzuschränken. Eine neue Datenschutzfunktion fragt ab kommenden Frühjahr für jede App einzeln ab, ob der Zugriff auf die Apple-ID gestattet werden soll. Diese macht das Sammeln und die Nutzung von Informationen über die User auf iPads und iPhones überhaupt erst möglich.
WAS VERSTEHT MAN UNTER EINER AD EXCHANGE?
Der DMI Blog sieht es als seine Aufgabe, das Verständnis für Digital Out of Home zu erhöhen. In einer Serie bitten wir deshalb Experten, die wichtigsten Begriffe der Branche zu erklären.
Sagen Sie mal Herr von der Geest: Was versteht man eigentlich unter einer AD EXCHANGE?
